Noom

Noom is a behavior-change and weight-management platform, not a general-purpose AI chatbot. Its consumer Noom Weight program combines psychology-based daily lessons, personal coaching, community support, and tracking for food, water, exercise, steps, and weight. The official health platform also lists AI food logging, automated movement tracking, device integrations, and a GLP-1 Companion for eligible medication users. Noom Med adds clinician-led evaluation and prescription weight-loss programs where available; medication eligibility and treatment decisions belong to licensed clinicians.

✨ Key Features

• Psychology-based lessons — Follow short, behavior-change lessons designed to explain the habits and decisions behind eating and activity.
• Personalized weight goals — Use a plan and calorie zone tailored from account information, goals, and progress.
• Food, water, exercise, steps, and weight tracking — Log daily behaviors and review progress in the app.
• AI food logging — Use the AI-powered food-logging experience described on Noom’s health platform to reduce manual entry where available.
• Automated movement tracking — Track movement automatically and connect supported devices for progress monitoring.
• One-on-one coaching — Receive support from a personal coach, with availability and coaching format depending on the plan and region.
• Community support — Participate in support groups or community circles for accountability and shared learning.
• Maintenance Mode — Switch to maintenance-focused lessons, calorie settings, graphs, and community support after reaching or choosing a maintenance goal.
• GLP-1 Companion — Access lifestyle support intended to complement anti-obesity medication programs where offered; it is not a substitute for medical care.
• Noom Med clinical programs — Explore clinician-led assessment and prescription medication pathways for users who clinically qualify and live in supported locations.
• Employer and health-plan programs — Organizations can use Noom for weight management, diabetes prevention, diabetes lifestyle support, and obesity care.
• Regional availability controls — Products, features, coaching, medication, pricing, and eligibility can vary by location and signup channel.

💳 Pricing

• Noom Weight — The official support page lists plan lengths from 1 to 12 months, with example prices from $70 for one month to $209 for twelve months before tax or discounts. The final recommendation and price may vary by quiz result, promotion, app store, website, and region.
• Noom Med Microdose GLP-1 Rx — $79 to start, then $199/month after the first four-week supply, billed quarterly, for eligible users; medication, clinical care, and the digital program are included as stated on the official pricing page.
• Noom Med GLP-1 Rx — $129 to start, then $249/month after the first four-week supply, billed quarterly, for eligible users.
• Noom Med GLP-1 Rx Plus — $149 to start, then $299/month after the first four-week supply, billed quarterly, for eligible users.
• Noom Med Proactive Health GLP-1 Rx — $149 every four weeks, with a 15-week first term and 16-week renewals, for eligible users.
• Noom Med Metformin — $69 to start, then $99/month after the first four-week supply, billed quarterly, for eligible users; the official page notes metformin is not FDA-approved for weight loss.
• Noom Med telehealth for branded medication — $39 to start, then $99/month after month one, billed quarterly; medication cost is not included.

Noom’s medical programs require clinical qualification and may not be available in every location. Prices, promotions, taxes, billing cadence, medication availability, and insurance/HSA/FSA treatment must be confirmed on the official checkout and medical disclosures before purchase. This listing is informational and is not medical advice.

⚖️ Alternatives Compared

🎯 Use Cases

• Habit-focused weight management: Work through daily lessons and tracking to understand behavior patterns and build routines.
• Guided accountability: Combine a personal coach, group support, or community circles with progress logging.
• Food and movement monitoring: Record meals, water, exercise, steps, and weight manually or with supported automated tools.
• Weight maintenance: Use Maintenance Mode to focus on sustaining a target weight rather than losing weight.
• GLP-1 lifestyle support: Use the GLP-1 Companion or an eligible Noom Med program alongside clinician-directed treatment.
• Employer wellness programs: Deploy Noom’s population-health offerings for weight management or diabetes-prevention initiatives.

Noom may process health, weight, food, activity, goal, coaching, and—when applicable—clinical or medication information. Review the official privacy policy, medical disclosures, regional availability, and clinician guidance before relying on health or medication features. Do not use generated or automated suggestions as a diagnosis or treatment decision.